Pomp & Whimsy / Gin Liqueur
M+P is proud to be part of the innovation team behind the concept, design and creation of the wondrously crafted, award-winning, Pomp & Whimsy Gin Liqueur. The idea for Pomp & Whimsy evolved after years of consulting with brands to help them better understand the female consumer: how she experiences flavor, how she connects with brands intellectually, and the emotions that surround her in moments of glory. To us, gin has always felt inherently feminine – the infusion of aromatic botanicals into a neutral spirit base. But the experience of traditional gin does not always measure up to the loveliness of this ideal. So, what if we took the concept of gin and made it truer to the female palate? What if we brought fancy, modernity and (dare we say it) whimsy to this stuffy old world spirit?
And so Pomp & Whimsy Gin Liqueur came to be. A traditionally crafted gin – reimagined.
Learn more about our award-winning Gin:
P&W website /// P&W instagram
Bottle Photography by John Schulz